Client Testimonials

InterContinental Hotels Group

On behalf of InterContinental Hotels Group Australia & New Zealand, I would like to express our thanks for the commitment Hospitality Marketing Concepts have shown since taking over the management of the Priority Privilege Program in 2004.

We contracted HMC to run Priority Privilege with the view to increase membership numbers and drive incremental F&B revenues. Your professional attitude and conduct, as well as your attention to us as a client are refreshing to see and have helped take the program to the next level.

On an operational level, HMC have activated many control processes to regulate the sales, member services and the control of operating costs within the programs, which has achieved a significant increase in profits and sound transparent operational efficiencies.

The HMC CRM tracking tool has proven an integral part of our e-commerce strategies and provides us daily with invaluable information on our customers.

Going forward, there is a drive to further improve the marketing process through technology and the constant flow of new and innovative ideas to stay ahead of the competitors is much appreciated.

What has impressed us is the worldwide pool of professional talent HMC employs to develop and activate these innovative ideas.

We are looking forward to a long working relationship and can highly recommend HMC’s professionalism and integrity.

The Westin Edmonton

Our “Share at The Westin Edmonton” loyalty marketing initiative with Hospitality Marketing Concepts (HMC) is helping us drive results.

As Director of Operations, I was impressed with the attention to staff training and the launch revenue statistics generated in only six (6) months live. With over 1,485 paid Share Members, HMC has exceeded our expectations to date.

Real InterContinental Hotel & Club Tower Costa Rica, Escazú

The Executive Pass program, operated by Hospitality Marketing Concepts, is a valuable component of our marketing strategy to position our restaurants both locally and globally. Executive Pass has also proved to be a great way to let potential clients know where our hotel is located and which amenities and services we offer.

There has been an increase in our food and beverage revenues with a great share coming from local SME’s and also regional customers within the Executive Pass network. Personally, I recommend this program as an important tool to be included in any hotel’s F&B strategy. Such an outstanding performance would not have been possible without Hospitality Marketing Concepts and its highly qualified professionals.

Husa Hoteles – Spain

On behalf of Husa hotels I would like to thank you for making the Husa Oro membership program a great success. The program has become an important and integral part of our longterm marketing strategy.

Since its inception in 1992 Husa Oro program has increased year after year our overall revenue, repeat business, increased brand loyalty and generated thousands of room nights as well as a significant increase in food and beverage revenue in our outlets from local members.

I am looking forward to continue working with Hospitality Marketing Concepts in the years to come.

Hilton Princess San Salvador

Speaking for the Hilton Princess San Salvador, it has been an excellent experience working with HMC. We have attracted and retained clients through our loyalty program, and HMC’s program has also enabled us to promote our activities successfully worldwide to all members of CLUBHOTEL. 

Crowne Plaza Manila

In the past years, HMC has proven to be a driving force behind Crowne Plaza and Holiday Inn’s tactical promotions. They have effectively tapped, expanded and created a specific market pool for both hotels which eventually resulted to a dramatic increase in outlet revenue.

Working with their warm, effective and accommodating staff has always been a pleasure and we are looking forward to more years of successful partnership with HMC. 

The Adolphus – Dallas, Texas

One of the experiences that people value most in life is the joy of dining out. We turned to Hospitality Marketing Concepts (HMC) to complement our own efforts to make The French Room affordable to a broad spectrum of patrons.

The Club Adolphus offer is compelling and has attracted well over 1,000 members in a relatively short time. Guests appreciate the value, and we are grateful for their loyal patronage. In a very competitive marketplace, Club Adolphus has developed its own cachet. Well done, HMC!

Real Guatemala

The Real InterContinental Guatemala Hotel has been using the HMC services for several years. During this time we have established an excellent working relationship and we are very comfortable working with their services.

The representation of HMC will remain a strategic tool in our marketing plans for 2012. They have been a very successful company since their opening and we have always been impressed with the high standard level of service and quality they provide.

We appreciate your support and we wish you continue success in 2012. 

Discovery Suites

We first signed up with Hospitality Marketing Concepts when they agreed to help promote our Discovery Lifestyle Membership Program. The company’s efficient and cooperative team is key to their success.

Because of their commitment and unwavering support, membership sales have increased since then. I am pleased to say that our Discovery Lifestyle database continues to grow. HMC is doing an excellent job in making the Discovery Leisure Group known to the local market.